E-E-A-T (experience, expertise, authoritativeness, trust)
E-E-A-T is the set of qualities Google's human quality raters are asked to look for when judging a page. It is not a score in the ranking algorithm. It describes what good is supposed to look like, which is why it still shapes what gets rewarded.
The common misunderstanding
There is no E-E-A-T number. It is guidance written for the people who rate search results by hand, and their ratings are used to evaluate whether algorithm changes made results better.
So you cannot optimise for it directly. What you can do is stop failing it in the obvious ways: unattributed content, claims with nothing behind them, and pages that clearly have not been looked at since they were published.
What it means for machine-drafted content
This is the honest version, and it is why our own blog is built the way it is.
- Experience is the part a machine does not have. A draft can explain how something generally works; it cannot tell you what happened when you did it. Drafts that need first-hand knowledge flag the gap rather than filling it.
- Expertise and authoritativeness come from being right, consistently, in one subject area, over time.
- Trust is mostly mechanical: name the human responsible, show when the page was published and last updated, link your sources, and correct things openly.
Every article on this site names a human editor for that reason. The drafting is automated; the responsibility is not.